The Great American Apparel Diet
no buying for one year

Sabrina Bailly

I am a lifestyle publicist in her 20s and my job often leads me to promote consumption. I am aware that this project will be far from easy for me as I used to be quite a fashionista and I sign up to all the flash sales emails and get daily notifications of all brands I like offering at least 70% off. I am tempted to shop – especially online- on a daily basis. In the past year or so I befriended a lot of cooler less fashion-y and much more geeky people so I am sure they will be of great support as I am no being consider more of a “fashion-geekette” than a real fashionista. I am hoping this “diet’’ will help me redefine my priorities and teaches me a few things while allowing mye to share the things I learn through it. I am always on the lookout for the latest trends- in all lifestyle areas and not only fashion. One more thing: my closest is a disaster even though I keep getting rid of clothes so hopefully the GAAD will help me sorting through my mess as well.